forrester: the cloud is inherently green

Cloud-based systems are typically commended for the infrastructure and energy benefits it brings to end user businesses. However, as the new report by Forrester Research states, strategies forrenewable energy and e-waste policies are commonly overlooked.

It is great to see that Forrester has highlighted e-waste as an important problem that is far too low a priority on most CEOs agenda. However, WEEE Systems urge CEOs and CFOs to re-evaluate now as e-waste is intrinsically linked to financials and brand reputation. Responsible and leading organisations can legally and ethically Reuse, Repurpose and Recreate E&E (electronic and electrical) equipment, which will not damage their reputation or CSR programmes and will benefit them financially.

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